14 May

Festivals: what would you like to know?

Interested in festivals and music? Check out there:

Band Reforming – infographic

Is rock dead? – flash animated infographics

Kids in Glass Houses  infographic

 

As part of my MA Online Journalism I am currently working on a project looking at the stats behind the festivals, which I hope to present in a useful way online.

I’m thinking crime stats, value for money, weather forecasts etc.

I’d love to know what kind of stats would be useful to you, as a festival-goer, either when deciding which festival to go to, or preparing for your trip!

Any ideas welcome – and I will keep you up to date with my progress!

10 May

Corporate blogging: your thoughts

I am currently looking into the controversial world of corporate blogging as part of my MA Online Journalism at BCU

I have found a massive anti-campaign towards “ghost” or “proxy”  blogging, i.e. writing a blog under someone else’s name.  This is often seen as deception and goes against the transparent ethic of blogging.  However it seems to be big business with more companies realizing they need to be online but don’t have the skills or the time to do it.

What about corporate blogging on behalf of a company? Is this equally deceptive?

There is another issue: editorial integrity.

If you are being paid to blog you are simply a copywriter, right? You are not being paid to criticise the company or the brand – you must toe the line.

Are any companies embracing transparency to the point where they are happy to see their own company blog attack them?

I’d love your thoughts. Thank you.

All content (c) Caroline Beavon 2020