How long should online content be?
Share How long should online content be? According to this Writinghood article, the perfect length is between 500-800 words; other people say shorter is better; but surely there’s more to it than that? For personal/fun blogging I say do whatever you like,…
SEO Copywriter – a move to the dark side?
ShareIn the next few days I have an interview for an SEO Copywriter position – which has prompted a very unexpected reaction from my friends and colleagues. My background: broadcast journalism – 10 years of writing news scripts and documentaries. More recently…
Should you buy social media followers?
ShareCan you buy friendship? It’s an interesting question and one even more relevant today as friendships now exist online as well as in the real world I recently got into a (mini)debate about this subject over on LinkedIn, where a…
6 tips for good blogging (and social networking)
ShareRecently I began writing a blog and looking after the social interaction for a music venue. Here are a few things I have learnt along the way (NOTE: this is a work in progress and will be updated – feel…
Corporate blogging: your thoughts
ShareI am currently looking into the controversial world of corporate blogging as part of my MA Online Journalism at BCU I have found a massive anti-campaign towards “ghost” or “proxy” blogging, i.e. writing a blog under someone else’s name. This…
Do they want you, or your contacts? (updated)
ShareWe’ve all heard the phrase – it’s not what you know, but who you know. But: if your job involves promotion/marketing – where do you draw the line between your friends, and your contacts? In this social-networking world we find we…
