I've been considering the relationship between brand guidelines and infographics recently. I'd love your thoughts on this - tweet me!
A lot of infographics created today are wholly standalone from the rest of the company's materials.
Is this right? Should infographics be 100% branded, partially or not at all?
(of course, it depends on the use, right?)
In my experience there are 3 potential scenarios:
client wants the infographic to strictly adhere to their brand guidelines
client would Read more [...]