Should you buy social media followers?

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Should you buy social media followers?

Can you buy friendship? It's an interesting question and one even more relevant today as friendships now exist online as well as in the real world I recently got into a (mini)debate about this subject over on LinkedIn, where a fellow user posted an article, offering a service of buying Twitter followers. (See discussion on LinkedIn comments  - note: exists within a group - membership required) To summarise  - the poster was offering to get followers for your brand / product via click-sites Read more [...]

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Facebook: groups V fan pages

I am currently working with several companies to develop their online marketing via Twitter, Facebook etc. A new client currently has a profile, which they actively use, and a Group. However, I wonder if this is the most effective way of marketing their company, besides which, having 2 searchable profiles (group and page) is confusing to the searching user and hard work to maintain. I am proposing they focus instead on a Fan page.  However, with more than 2500 members of the group, moving Read more [...]

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Breaking Waves A Google Waves Experiment

Link to Breaking Waves: Birmingham Snow Wave Breaking Waves A Google Waves Experiment BACKGROUND OF GOOGLE WAVE Google Wave was previewed to Google employees on May 27th 2009. Described as a “personal communication and collaboration tool” it was gradually rolled out from September 2009 via invitation. A combination of instant messenger and email, users could send messages to their contacts in a chain (similar to Google Mail) but then move back UP the chain, and insert text, images, video Read more [...]