Tag Archives: Corporate identity

  • -

Brand Guidelines and Infographics

Tags : 

I've been considering the relationship between brand guidelines and infographics recently.  I'd love your thoughts on this - tweet me! A lot of infographics created today are wholly standalone from the rest of the company's materials. Is this right? Should infographics be 100% branded, partially or not at all? (of course, it depends on the use, right?) In my experience there are 3 potential scenarios: client wants the infographic to strictly adhere to their brand guidelines client would Read more [...]

"This is the best course I have been to in terms of keeping everyone engaged. I found the examples of other data visualisation to be very interesting as I had never seen them before and know now to avoid certain styles! There were also different data visualisers whose works were explored - it all opened up a new way to look at the data and tell the story; a philosophy I believe Caroline delivers very well. She kept things simple as they should be (not patronising mind)" Infographics training course attendee, Warwickshire County Council