Twitter: autoposting, shortlinks, hastags and mentions

Twitter: autoposting, shortlinks, hastags and mentions

Following on from my previous blog post on corporate social media use, here are a few tips to writing good messages on Twitter (or tweets). A similar post about Facebook will follow.   No Autopost If you have blog, it may be tempting to set up autoposting. This means the site automatically spits out a tweet (if you connect your account) with the blog post title and the link. Sounds useful enough but there are a few reasons NOT to use it if you publish your blogpost at midnight, that's Read more [...]
The Elements of Corporate Social Media

The Elements of Corporate Social Media

This is a work-in progress - feel free to comment below! Thanks   I am very interested to see the variety of different ways companies use social media. Some use their Facebook pages to promote their Friday snacks, others use Twitter to talk up their company products and values. Both of these uses have their place, but should form part of a wider social media personality. Think of the social media forum as a party - don't be a wallflower whispering in the corner, but don't be the Read more [...]
Posterous Spaces Closing Down Email

Posterous Spaces Closing Down Email

I've just received this email from Posterous Spaces about the service closing down. I paste it below Hi Caroline,Posterous launched in 2008. Our mission was to make it easier to share photos and connect with your social networks. Since joining Twitter almost one year ago, we’ve been able to continue that journey, building features to help you discover and share what’s happening in the world – on an even larger scale. On April 30th, we will turn off posterous.com and our mobile Read more [...]
Flickr, Instagram and Pinterest

Flickr, Instagram and Pinterest

 Caroline Beavon is a freelance information and infographics designer - get in touch for more details In this post I discuss how I personally use image services Flickr, Instagram and Pinterest.  You can see my Flickr images here, you can follow me on Instagram here and see my pins on Pinterest here Designers? How do you use these sites to promote your work? (I'm working on a future blog post about this)

Quick Links:

There has been a lot of movement between Flickr and Instagram Read more [...]

Got an online community? Here’s how to work with Facebook and Twitter

Are you in the lucky position of having a very active online community on your own website? A busy comments section, or a chatty forum? Bravo - in today's world of Facebook and Twitter fever, it's often hard to get a dedicated community involved in a discussion on your own site. It's a powerful thing: the discussion is likely to be focussed and relevant to your user and all the discussions go on under YOUR brand's name. The user knows where they are, who you are and what you stand for. There are Read more [...]

Should you buy social media followers?

Can you buy friendship? It's an interesting question and one even more relevant today as friendships now exist online as well as in the real world I recently got into a (mini)debate about this subject over on LinkedIn, where a fellow user posted an article, offering a service of buying Twitter followers. (See discussion on LinkedIn comments  - note: exists within a group - membership required) To summarise  - the poster was offering to get followers for your brand / product via click-sites Read more [...]
My adventures with Evernote Hello

My adventures with Evernote Hello

In this post I explain how I got on with Evernote Hello  - not for you? Try these other posts on Evernote Or have a free months trial of Evernote Premium here   --------------------------------------------------------------------------------------------------------------------------------------------------------- Recently Evernote launched a series of new apps  - Evernote Clearly (a plugin for viewing the text from web pages  - great for cluttered sites) Evernote Food (for Read more [...]
Facebook: groups V fan pages

Facebook: groups V fan pages

I am currently working with several companies to develop their online marketing via Twitter, Facebook etc. A new client currently has a profile, which they actively use, and a Group. However, I wonder if this is the most effective way of marketing their company, besides which, having 2 searchable profiles (group and page) is confusing to the searching user and hard work to maintain. I am proposing they focus instead on a Fan page.  However, with more than 2500 members of the group, moving Read more [...]
6 tips for good blogging (and social networking)

6 tips for good blogging (and social networking)

Recently I began writing a blog and looking after the social interaction for a music venue. Here are a few things I have learnt along the way (NOTE: this is a work in progress and will be updated - feel free to comment with any suggestions below): * Polls work. People love them. Asking people for their opinion on something gets them excited. A recent poll asking simply "Which band are you most looking forward to seeing" not only attracted a lot of visits, but also a lot of click-throughs Read more [...]
Photographers v Police 1-1 (after 1st leg)

Photographers v Police 1-1 (after 1st leg)

Photographers are not a happy bunch. If they're not having their pictures used online without getting credit or being replaced in the festival photo pit by young bloggers waving iPhones, they're being persecuted by the police and accused of being terrorists. Authority 2.0 (Birmingham City University, 28 April, 2010) was a fascinating event, organised by the MA Social Media students to investigate how the UK's police forces should be using social media, AND to discuss some of the very real problems Read more [...]
Do they want you, or your contacts? (updated)

Do they want you, or your contacts? (updated)

We've all heard the phrase - it's not what you know, but who you know. But: if your job involves promotion/marketing - where do you draw the line between your friends, and your contacts? In this social-networking world we find we have more contacts than ever before. Many are perhaps real-life friends from school or university, but others may be people you met briefly at a party back in 2007 or, perhaps, you've never met them. For PR professionals, a wide circle of influence is vital: Read more [...]
iPhone Apps: RSS READERS

iPhone Apps: RSS READERS

Continuing in my series of posts about my favourite apps, I move onto ... RSS READERS I currently run 2 RSS readers on my phone. I struggled to find one that could accommodate forwarding to 2 different Twitter accounts. iNEWS PREMIUM (£2.39)  I am a big fan of the iNEWS interface - it is fully customisable, so if you are a white-on-black text girl like me, then so be it! I use this app by importing my Google Reader feed. Unfortunately it does not sync - which under normal circumstances would Read more [...]
iPhone Apps: search

iPhone Apps: search

After jumping into the iPhone apps world with both feet, I thought I'd run through my favourites. Watch our for more posts in this series. SEARCH/RESEARCH Google (free) (Itunes link) Image via CrunchBase I am a big fan of the Google app. Not only can you search by typing, but there is an incredibly clever and effective Voice Search tool, which has never let me down. Tell it what you want to find, and it will do it (useful if you are browsing on the move and can't quite get those words Read more [...]
Ian Huntley coverage (news and Twitter)

Ian Huntley coverage (news and Twitter)

Following the news that Soham killer Ian Huntley was attacked in prison over the weekend, I decided to have a look at the reaction this story was getting online. First, a quick look at how the story was handled in 2 very different newspapers. Using the ManyEyes Word Tree visualization, I copied articles from The Guardian and The Daily Mail to see how the name Huntley was handled, and which words followed it in the articles. Can YOU guess which visualization belongs to which newspaper? Read more [...]
Birmingham Social Media Cafe #bsmc 26th Feb

Birmingham Social Media Cafe #bsmc 26th Feb

I've missed the last few Birmingham Social Media Cafes. This has been a mix of oversleeping (once) and being slightly put off by being cornered by estate agents wanting advice on using Twitter at past meetups. This week, however, I decided to go along, get stuck in and learn the art of polite mingling! It was a very different social media cafe, and a great one too! Paul Bradshaw (@paulbradshaw) brought along a load of his BA Online Journalism students who didn't take long to get stuck into Read more [...]
Breaking Waves A Google Waves Experiment

Breaking Waves A Google Waves Experiment

Link to Breaking Waves: Birmingham Snow Wave Breaking Waves A Google Waves Experiment BACKGROUND OF GOOGLE WAVE Google Wave was previewed to Google employees on May 27th 2009. Described as a “personal communication and collaboration tool” it was gradually rolled out from September 2009 via invitation. A combination of instant messenger and email, users could send messages to their contacts in a chain (similar to Google Mail) but then move back UP the chain, and insert text, images, video Read more [...]

Grafitti + Twitter = Tweefiti

As part of a new Birmingham arts project, this weekend that will see one of the city's grafitti artists spraypaint inspirational messages send in on Twitter. The theme is "life feels better", and Aerosol Arabic will be outside Bullring shopping centre on Saturday and Sunday creating a unique piece of art from tweets sent into the @lifefeelsbetter account, which will also appear on a Twitterfall. It's a nice idea, and a nice push for Twitter. However, do enough people use Twitter yet? We all Read more [...]
A Good Girls Guide to  … co-working UPDATED

A Good Girls Guide to … co-working UPDATED

Open office (or co-working) is hot news nowadays. The press has been full of it this week, with magazines (Company) and radio (4) running features about this very 21st century way of getting stuff done. So how does it work? Well, either by membership or a one off entry fee, you gain access to an open plan environment, normally with wi-fi and hot and cold running drinks where you can plug in, log in and work. It has become a refuge for home workers desperate to get away from Jeremy Kyle and the Read more [...]

Thomson Reuters: What Price the News: Live Blog #reutersethics

Thomson Reuters debate: What Price the News?? Intrusion. Payment. Scandal. Access. Ethics. Rights. Appetite. Celebrity. Obligation. Politics. Duty. Freedom. Harassment. Competition. Privacy. Security. Power. Press. In the last few years the way in which we consume news has changed but so too have the practices of news gathering - stories of plagiarism, cash for news and harassment charges have all questioned the accepted principles of good journalism. Panelists: Ray Snoddy - BBC Newswatch Read more [...]